Bulk SMS

Bulk SMS, also known as bulk messaging or bulk text messaging is the act of disseminating SMS messages in large numbers so they are able to be delivered to various mobile phone terminals.

Bulk SMS, also known as bulk messaging or bulk text messaging is the act of disseminating SMS messages in large numbers so they are able to be delivered to various mobile phone terminals. This form of messaging is typically utilized by consumer brands, banks, enterprises and media companies. The messages are generally used for mobile marketing, enterprise and entertainment. However, banks often use them for fraud control. For example, if criminals are circulating a fake email that is asking people who have accounts at a certain bank to provide their social security numbers or other confidential information, these text messages can alert people to the scam so they do not fall victim to it. Bulk messaging is often utilized for reminders and alerts. However, it is more frequently used to send communications and information between customers and staff of various companies. Bulk messaging enables the delivery of SMS messages to large numbers of mobile phones that are located all around the world.

Immediate benefits of using bulk SMS messaging

Reduces operational costs

Bulk SMS message transmission is more effective than email and less expensive than voice calls. There are thousands of businesses located all around the globe that utilize wholesale SMS as a way to communicate with their suppliers, employees and customers. There is a significant cost saving as a result of time being saved because actual voice calls to suppliers, employees and customers do not need to be made. A single message can instantly be sent to many people at the same time, as long as the person is located in an area with mobile coverage. The ability to disseminate the information so quickly to a large target audience reduces communication costs while also generating revenue if used for marketing purposes.

Allows customers to be accessed easily

More people have mobile phones than have access to email or landline phones. Every mobile phone supports the use of text messaging. All mobile phone users are comfortable using this technology because it is simple and easy to understand. This makes wholesale SMS the perfect medium to use for communication with customers. There are also no demographical or geographical restrictions.